Simple Business Solutions Blog

Does Your Marketing Need a Tune Up? Three Critical Questions You Must Answer

Check Under the Hood-Does Your Marketing Need a Tune Up?Because you want to maximize the return on your marketing investment, you must answer these three critical questions to determine whether your marketing strategy and tactics need a tune up. 

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Case Study: What can a client insight survey do for my business?

Fresh Perspective Ahead-Client Insight SurveyThe following case study demonstrates the power of collecting client insight. By working with Simple Business Solutions, this company gained insight into customer perceptions; they learned how and why customers and prospects make buying decisions. The results achieved are listed below. 

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The Consumer Decision Journey

Consumer Decision JourneyThis is an insightful article about the Consumer Decision Journey from the December 2010 issue of Harvard Business Review. 

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How Well Do You Know Your Competition?

Know Your Competition in BusinessWhen asked how well they know their competition, most business owners respond by naming direct competitors. Knowing your direct competitors is important, but it's not enough. Your direct competitors do not represent the entire competitive landscape facing your business, service or product. A myriad of other dangerous competitors are lurking out there. To succeed in the long term, you must identify, analyze, then differentiate from them.  

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Increase Revenue Through Strategic Marketing

Increase Revenue Through Strategic MarketingSimple Business Solutions' strategic marketing methodology has helped local businesses and others across the western U.S. dramatically increase revenue. By auditing the effectiveness of current marketing efforts, developing an integrated marketing plan, then measuring and maximizing results, Simple has helped its clients achieve record growth during one of the worst economic periods in U.S. history. 

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Reduce Small Business Operating Expenses

Maximize profit. Reduce expenses to increase cash flowThe impact of cost reduction is rapid and significant.  Every dollar of cost savings goes directly to the bottom line of your business. If your company operates on a 25% cash flow margin, every one dollar saved through expense reduction is worth four dollars of extra sales.  In other words, if ten thousand dollars in cost savings were identified during a cost reduction analysis, your company would need to grow revenue by forty thousand dollars to achieve the equivalent increase in cash flow. 

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Cut Costs to Increase Sales

Break free from the vicious cash flow crunch. Cut costs to repurpose cash flow for investment in profit generating activities that increase sales and cash flow.

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Outsource Marketing

Find out why Simple's resources and prowess will help you win new customers, increase the purchasing frequency of existing customers and deepen customer loyalty.

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Simple Business Solutions
1229 South Street
Redding, CA 96001

(530) 262-6060
(530) 248-3488